• Our Mission

    is to serve the goals of our members and the advancement of the industry in Ontario. To assist in the improvement of the quality, safety, and development of our industry. To continue to be the bridge, to be the lobbying group to harness our industry’s inclusion in all programs offered to other industries in Ontario. To collaborate side by side with other Ontario associations to build a strong united representation of the beauty industry.

  • Our Core Values

    Equity, Diversity & Inclusion, Integrity, Ethics, Respect, Innovation, Solutions, Transparency, Collaboration, Commitment, Resilience & Heart.

  • Our New Focuses

    Inclusion of all industry sectors - in Skills Trades Ontario (presently only the hair sector)

    Fair wage subsidy empowering employers in the industry to receive wage subsidies to train new hires. It entices new talent back to brick and mortar

    Apprenticeship program to offer an apprenticeship program to all sectors of the industry (presently only offered to the hair sector)

    License Estheticians & Medical Estheticians in Ontario. As well as all certifications to have an in-person hands-on practicum.

    Jobs Skills Development Fund Re-Submission

    Establish an ongoing all-inclusive committee of all associations in Ontario united to work together and join forces to better serve all members of the Ontario Beauty Industry.

100+ Beauty Brands Join Forces to Fight Climate Change

The beauty industry is stepping forward boldly to advocate for climate change policy and a more sustainable world. In September 2021, over 100 beauty and wellness brands teamed up to use their platforms for good and raise awareness about the desperate need for action against climate change.